Apne Chote se Business ko profitable banane ke liye hum humesha se Conventional accounting ka istmal karte aaye hain , Yani ki Sales - Expenses = Profit. Jo ki ek logical formula hai. Lekin yaha problem ye hai ki chote businesses zyadatar humans dwara hi chalaye jate hain aur hum humans har baar logical nahi hote. Toh aise mein apne chote business se bada profit nikalne ke liye humein apne andar ek nai tarah ki approach develop karni hogi taki hum har samay sirf is formulae ke hisab se hi na sochte rahen. Aur is approach ko develope karne ke liye is book summary se accha kuch bhi nahi ho sakta, kyuki ye humein sikhati hai ki kaise hum apne business par attack karne wale in cash eating monsters ka khatma karke apne chote business se bahut bada profit earn kar sakte hain.